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“Welcome Home” Campaign for Anantara Hotels, Resorts & Spas

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 Reimagine with Anantara – The World Awaits

VOID™ VOYAGE created and produced a global campaign video for Minor International and Anantara Hotels, Resorts & Spas. With well over 2 million views, the video is one of the most successful videos of Anantara Hotels, Resorts & Spas..

The goal was to create an emotional film that reflects the mood of people around the world during the pandemic. An intimate hug from parents, eating cake with grandparents, celebrating a birthday with friends or just looking at smiling faces. All this was almost impossible during the Corona pandemic. The world stood still. The longing to finally feel human warmth again, to laugh together without a mask, to meet with friends and do something together again.

At the same time, we wanted to celebrate life again. The world is open again, just like our hearts and doors. Go out. There is so much to discover. And we are everywhere you are. Welcome back. Welcome home. Anantara Hotels & Resorts.

Here the video:

Here to the case study

About Anantara Hotels, Resorts & Spas:

Anantara Hotels, Resorts & Spas is a luxury hotel brand for modern travelers, connecting them to authentic places, people and stories through personalized experiences and offering warm hospitality in the world’s most exciting places. Currently, there are more than 50 Anantara hotels worldwide.

The Anantara experience was born in 2001 with our first luxury property in Thailand’s historic coastal resort of Hua Hin. From that day forward, we expanded around the world to beaches and private islands, rural retreats, desert beaches, historic landmarks and cosmopolitan cities. Today, our portfolio spans Asia, the Indian Ocean, the Middle East, Africa and Europe.

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