JW Marriott Hotels, Marriott International
VOID™ VOYAGE developed and produced a destination marketing campaign in Hanoi. A city between culture, a colonial past, and a colorful future. Modern cinematic storytelling for today’s traveler.
JW Marriott Hotels, Sheraton Hotels, Marriott International
Executive Producer & Director
Producer & Fixer
Olivia Rudnitzky, Andy Nguyen
Tamain Zuch, Cory Martin, David Zamut
Destination Marketing Campaign
The Inside Story
A Love Letter To Hanoi.
The City of Lakes
VOID™ VOYAGE created a destination marketing campaign for JW Marriott Hotels, Sheraton Hotels and Marriott International in Hanoi.
Hanoi is the cultural center in the north of Vietnam. The French influence can still be felt and gives the city a very special charm. Gustav Eiffel, the architect of the Eiffel Tower, also built one of the many bridges in the City of Lakes. Whether a walk through the old quarters, a visit to the beautiful temples or a day trip to Sa pa enchants every visitor. Hanoi also has a very modern side, top international-level restaurants, and a vibrant cultural scene. So grab a cup of Vietnamese coffee and then it’s “Bonjour Hanoi”.
The overall concept is modern travel storytelling. It’s not about showing as many tourist highlights as possible. It’s about authentically capturing the DNA of Hanoi to warm the hearts of viewers to this destination. Videos for digital channels that make people want to travel. Since this Marriott Bonvoy destination marketing campaign is meant to work worldwide, the challenge is to do it completely without language and still tell a strong visual story.
The Authentic Flair of Hanoi
Natural beauty and cultural complexity, tradition and modernity, that’s what we wanted to depict. Hectic old quarters, millions of motorcycles on the other side, picturesque temples and lakes. Our video aims to capture the fascination of Hanoi in a modern story and convey the unique flair of this special blend of French influences and Vietnamese tradition.
Concept to Content.
VOID™ VOYAGE creates and produces modern travel content & campaigns for all screens. For this destination marketing campaign for Marriott International, JW Marriott Hotels and The Sheraton, we created more than 80 content assets. These included various hero videos, hero images and social media cutdowns for TikTok, Instagram, Facebook, Pinterest & Co.
Concept, Strategy, Creative, Content Creation, Production, Location & Talent Scouting
What is your story ?
Let’s do epic #GoosebumpsContent together. We create powerful visual bombs and tell your story. Modern, authentic and on a world-class cinematic level. We work closely with you to develop your video, content, storytelling and campaign strategy. We produce engaging and converting videos tailored to your target audience and channels. We’re your strategic sparring partner and creative speedboat. Ready to take off?